SO d'Or.
Bagoo Lab was involved from day one in the creation of SO.d'Or, a private luxury concierge based in Saudi Arabia. The brand offers premium services, exclusive experiences, and hospitality optimization programs for individuals and professionals in the hotel and tourism industry.
The project covers the complete brand identity creation (positioning, DNA, values, tone of voice, visual universe, graphic codes), formalized in a comprehensive brand guideline, followed by full digital and marketing deployment: Shopify e-commerce website, web design, digital marketing strategy, SEO, social media management, and content creation. The project aligns with Saudi Arabia's Vision 2030, supporting the growth of tourism and luxury services.
SERVICES
→ Brand identity
→ Web design
→ Marketing strategy
→ SEO
→ Social media
→ Google Ads
INDUSTRY
→ Hospitality
LOCATION
→ Saudi Arabia
SO.d'Or.
Bagoo Lab was involved from day one in the creation of SO.d'Or, a private luxury concierge based in Saudi Arabia. The brand offers premium services, exclusive experiences, and hospitality optimization programs for individuals and professionals in the hotel and tourism industry.
The project covers the complete brand identity creation (positioning, DNA, values, tone of voice, visual universe, graphic codes), formalized in a comprehensive brand guideline, followed by full digital and marketing deployment: Shopify e-commerce website, web design, digital marketing strategy, SEO, social media management, and content creation. The project aligns with Saudi Arabia's Vision 2030, supporting the growth of tourism and luxury services.
SERVICES
→ Brand identity
→ Brand strategy
→ Brand guideline
→ Web design
→ SEO
→ Social media management
TIMELINE
2024
LOCATION
Saudi Arabia
INDUSTRY
Hospitality
Un confort et un style sur mesure pour votre maison
The full identity was documented in a detailed brand guideline: logo and variations, typography, color palette, layout principles, usage rules, and design restrictions. This reference document ensures perfect consistency across all communication channels, from digital to print, and supports long-term brand management.
Un confort et un style sur mesure pour votre maison
SO.d'Or's digital deployment includes an optimized Shopify e-commerce website, a custom digital marketing strategy, SEO, social media management, and engaging content creation. The goal: build brand awareness, drive engagement, generate qualified leads, and support sustainable commercial growth.
Premium brand identity creation
For SO.d'Or, we built the brand identity from scratch: strategic positioning, DNA and values definition, tone of voice, visual universe, and graphic codes. Every creative decision was guided by international luxury standards and the brand's ambition to become a reference in private premium concierge services.
Premium brand identity creation
For SO.d'Or, we built the brand identity from scratch: strategic positioning, DNA and values definition, tone of voice, visual universe, and graphic codes. Every creative decision was guided by international luxury standards and the brand's ambition to become a reference in private premium concierge services.
Get in touch
Have a digital project in the healthcare sector? Get in touch with Bagoo Lab to discuss your health-tech solution.